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What is Search Engine Optimisation?
Part II “Keyword Research”
Want more customers? Researching your Market with SEO in mind, will get
you a “Stampede” of FREE Traffic
We can re-work your Website copy and design your website so that you get Stampede of FREE traffic!
But it all starts with careful Keyword Research & Analysis.
Doing this in depth Keyword Analysis & Research will make it possible to get massive amounts of FREE traffic – yes, traffic completely for FREE.
I will explain metaphorically because…
...It’s a bit like Fishing.
If you wanted to catch fish....Wouldn’t it make sense to go fishing “where the fish ARE”....and not where you “think” they are
going to be?
And wouldn’t it be really, REALLY great if BEFORE you even set off on your fishing trip if:
.....You already knew a great fishing spot that was “jam packed” with hungry fish eager & ready to take
your bait!
.... Well imagine no more, because you should just think of POW as your Expert Fishing Guides. Errr, but for Customers - not for fish! We’ll even make sure you bag the Profits & Sales equivalent of a Trophy sized Marlin!
You see - Pay Per Click is fast & great and we highly recommend it for fast results - but SEO is free and has far more sustainability!
I bet when you originally built your website, you probably just said “who you are” and “what you do” then hoped you get business if you found by the Search Engines. Right?
But unfortunately with literally millions of websites out there and only a mere 10 appearing on Page one, you’re probably not getting the volume of traffic you will soon be getting. You see, there’s a much smarter way, which is to actually build your website using all the relevant Search Terms or “keywords” that people are “ALREADY searching for. High volume Search Terms that you already know (thanks to our research & analysis)” already get lots of traffic.
Again: It makes sense to go fishing “where the fish ARE”...and not where you “think” they are going to be...
Here’s an clear example:
However, when we researched possible Searched Keywords and traffic volumes for them - we saw that only 3,600 Searches a month were done for this Keyword “Data Retrieval” (see below)
Example: Search for Data Retrieval = 3,600
I bet when you originally built your website, you probably just said “who you are” and “what you do” then hoped you get business if you found by the Search Engines. Right?
But unfortunately with literally millions of websites out there and only a mere 10 appearing on Page one, you’re probably not getting the volume of traffic you will soon be getting. You see, there’s a much smarter way, which is to actually build your website using all the relevant Search Terms or “keywords” that people are “ALREADY searching for. High volume Search Terms that you already know (thanks to our research & analysis)” already get lots of traffic.
Again: It makes sense to go fishing “where the fish ARE”...and not where you “think” they are going to be...
Here’s an clear example:
Learn the Massive difference Keyword Research makes...
Case Study: A Computer company we now work with was previously struggling getting new business. They wanted a new website with Data Retrieval as part of their Navigational links - as this was one of the core services.However, when we researched possible Searched Keywords and traffic volumes for them - we saw that only 3,600 Searches a month were done for this Keyword “Data Retrieval” (see below)
Example: Search for Data Retrieval = 3,600

Hence after a careful bit of Keyword and Traffic analysis we discovered “Data Recovery” was a much better term for them. With a massive 673,000 searches a month (see below)
Example: Search for Data Retrieval = 673,00
Example: Search for Data Retrieval = 673,00

Hence, by choosing the Navigational link “Data recovery” which gets a massive 673,000 hits compared to their original choice of
“Data Retrieval” at a mere 3600 hits – it basically meant they got a Massive INCREASE in FREE Traffic.
We also built pages specially to get this traffic with “keyword rich copy” all about Data Recovery and submitted articles, posted in forums, etc, etc.
Obviously, their profits soared after this rearrangement of Keywords and rolling out an effective keyword
SEO Strategy.
Note: Google places a lot of weight in the “keywords” that appear as links in your website. The Search Engine Spiders search websites looking for these “keywords” in your websites navigational links. Because the links are a good indicator of what a website is all about.
The Smarter Way to loads of FREE Traffic
This Keyword Research before you even start building a website is a far more Search Engine Friendly way to get more business, because you’ve already researched to discover what terms and keywords people are searching for then we build the website according to where traffic ALREADY IS...
Again, It’s like fishing. Doesn’t it make sense to go fishing “where the fish are”... and not where you “think” they (the fish) are going to be? Get yourself, your very own FREE SEO analysis.
Part 3 is all about driving traffic through all the other various Traffic Generating mediums....
Next Page >>
We also built pages specially to get this traffic with “keyword rich copy” all about Data Recovery and submitted articles, posted in forums, etc, etc.
Obviously, their profits soared after this rearrangement of Keywords and rolling out an effective keyword
SEO Strategy.
Note: Google places a lot of weight in the “keywords” that appear as links in your website. The Search Engine Spiders search websites looking for these “keywords” in your websites navigational links. Because the links are a good indicator of what a website is all about.
The Smarter Way to loads of FREE Traffic
This Keyword Research before you even start building a website is a far more Search Engine Friendly way to get more business, because you’ve already researched to discover what terms and keywords people are searching for then we build the website according to where traffic ALREADY IS...
Again, It’s like fishing. Doesn’t it make sense to go fishing “where the fish are”... and not where you “think” they (the fish) are going to be? Get yourself, your very own FREE SEO analysis.
Part 3 is all about driving traffic through all the other various Traffic Generating mediums....
Next Page >>
Next Steps...
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